Primerica Family Business = Freedom and Flexibility, Together

There aren’t a lot of Primerica leaders with more in the field, business building experience than Dee & Debbie Pinckard, of Knoxville, TN. Just five years after Primerica’s 1977 founding, the Pinckards became Primerica entrepreneurs – and they’ve spent nearly three decades creating a strong, successful legacy that they’re sharing with their family. “Primerica offers you the chance to make a lot of money, sure, but it’s also a great opportunity for business builders to work together as a family and to instill your values and work ethic in future generations of leaders,” says Dee.

Before Primerica, Dee worked as a mechanical engineer and Debbie took care of their home. “When we first started, we saw Primerica as a way to get out of debt, but it turned into a great career change for Dee and gave me the flexibility to not only spend more time together as a family, but also to be involved in our own success,” says Debbie.


Today, the Pinckards earn around $400,000* per year through their Primerica business and they have the opportunity to work closely with their daughter and son in law, Alison and Proctor Hensley and Dee’s brother and sister-in-law, Scott and Betsy Pinckard. “Primerica is all about options,” says Debbie. “It gives you the freedom to live life on your terms – and to do it with the people you care about the most.”

To learn more about how you can start your own Primerica family business, visit us online.

*Primerica income figures are based upon rolling 12‑month gross cash flow (including advances) as of May 2011. The cash flows stated are not intended to demonstrate the earnings of typical RVPs/representatives. Rather, the cash flows that have been cited reflect the potential that comes with building your business, and there is no guarantee that you will achieve any specific cash flow level. Most RVPs/representatives do not achieve the levels illustrated. In the 12‑month period ending in December 2010, Primerica paid a total of $503,115,928 in compensation to the sales force at an average of $5,296 per licensed representative. Average RVP earnings are typically higher. Actual gross cash flow is, among other factors, dependent upon the size and scale of a representative’s organization, the number of sales and the override spread on each sale, and the ability and efforts of you and your downlines. Having said this, Primerica provides a tremendous opportunity for individuals who work hard and who desire to develop a business with strong income potential.

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