Rock Solid

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Primerica has been helping middle market families with their finances for more than 32 years. Our company is financially strong and, while other companies are struggling in the current economy, we’re thriving. And that’s not so easy in this economy!

Everywhere you look you see headlines about mass layoffs and company closings. Companies once thought of as “rock solid” are crumbling before our eyes. Not Primerica. Why? Because no matter what state the economy is in, people still need our solutions.

How many companies today can say they’re debt-free? Primerica can! We have no debt whatsoever. Our life insurance companies hold a conservative investment portfolio of $6 billion. Plus, for the last seven consecutive years, Primerica has reported greater than $2 billion in revenue each year.

One of the largest marketers of term life insurance for more than two decades, Primerica’s life companies paid out more than $958 million in death claims in 2008 and have nearly $639 billion of life insurance in force. Want further proof of Primerica’s credibility? Primerica Life Insurance Company (PLIC) and National Benefit Life Insurance Company are both rated “A+” by A.M. Best and PLIC is rated “AA” by Standard & Poor’s. (A.M. Best and Standard & Poor’s are two independent rating firms that assess a life insurance company’s financial strength and ability to meet its ongoing financial commitment to policyholders.)

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While other companies are cutting back and struggling to meet their obligations, Primerica is thriving. We’re continuing our three-decade track record of growth, and are on track to dominate the financial services industry.


Primerica Life Insurance Company’s insurance financial strength and claims-paying ability and National Benefit Life’s ratings of A+ by A.M. Best are considered “Superior.” This rating is assigned to companies that, in the opinion of A.M. Best, have a SUPERIOR ability to meet their ongoing obligations to policyholders. Primerica Life’s rating of AA by Standard & Poor’s is considered “Very Strong.” This rating means, in the opinion of Standard & Poor’s, that an organization’s capacity to meet its financial commitment on obligations is VERY STRONG. (National Benefit Life is not rated by Standard & Poor’s.) Primerica Life Insurance Company (Home Office: Boston, MA) is rated by A.M. Best and Standard & Poor’s.

A.M. Best ratings range in order from the highest ratings as follows: A++, A+, A, A-, B++, B+, B, B-. C++, C+, C, C-, D, E, F. Standard & Poor’s (S&P) ratings range in order from the highest as follows: AAA, AA+, AA, AA-, A+, A, A-, BBB+, BBB, BBB-, BB+, BB, BB-, B+, B, B-, CCC+, CCC, CCC-, CC.

Primerica representatives market term life insurance underwritten by the following affiliated companies in the following jurisdictions: National Benefit Life Insurance Company, Home Office: New York, in New York state; Primerica Life Insurance Company (PLIC), Home Office: Boston, MA, in all other U.S. jurisdictions and Primerica Life Insurance Company of Canada. Each company is responsible for its own obligations.

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