Primerica

Posts Tagged ‘Georgia Dome’

Jan

03.13

primerica-convention

The 2013 Primerica Convention kicks off today in a big way! Registration for the convention was officially launched today on a special PFN-TV live broadcast and all Primerica representatives are invited to register for this huge event that will take place June 13-15.

Primerica’s Convention takes place every two years and this year’s event promises to be bigger and better than ever. This year’s convention is particularly exciting because Primerica will be moved into their new international headquarters at #1 Primerica Parkway in Duluth, Georgia. Representatives attending the convention will have an opportunity to tour the brand new headquarters for the first time.

The Primerica Convention lasts for three days and is expected to draw 40,000 or more Primerica representatives from across North America to downtown Atlanta. Meetings and events take place in the Georgia Dome and Georgia World Congress Center and it is estimated that the event will have a multi-million dollar economic impact on the Atlanta area.


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Aug

04.11

For the past eight years, Primerica has relied on the spectacular production services of our partner, Switch, to pull off our biennial conventions without a hitch!

EventSolutions.com recently published an article highlighting this unique partnership and recognizing the many men and women whose hard work on the event production helped to make the Primerica Convention a complete success.

[slidepress gallery=’switch’]


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Jul

27.11

Primerica Co-CEO John Addison called it “the most electrifying night in the history of the company.” The 2011 Primerica Convention was no ordinary event, not even by our incredible standards.

There were so many game changers, it’s hard to list them all – from revolutionary new products to ground-breaking technology to cutting-edge new marketing tools to one of the great business speeches of all-time by company Founder Art Williams. All had a tremendous impact in the momentum Primerica has right now.

“It’s the beginning of a run,” said John, who ignited the crowd himself with a rousing closing bombshell. “We just changed the world. Things moved.”

In addition to countless hours behind the scenes for several months leading up to the Convention by virtually every division of Primerica, the event also featured a monumental show of force on location at The Georgia Dome and The Georgia World Congress Center. It was like the Super Bowl, a Rolling Stones concert and a mega-business meeting all rolled into one. Here are just a few of the facts and figures:

  • 6 million square feet of space used by Primerica at The Dome and the GWCC
  • 60 Semi tractor trailer trucks to transport all of the awards, marketing tools, exhibits, staging and A/V and TV gear – weighing more than 1 ton
  • 2,000+ people on location running and staffing the event
  • 15 miles of wire rope to suspend the truss and rigging for the staging and lighting
  • 550,000 watts of lighting and 26,000 watts of audio power just in The Dome
  • 9,000 feet of line rocket and data cable for pyrotechnics
  • 436,000 square feet of carpet and 50,000 square feet of drape
  • 1,000+ awards ranging from hand-painted portraits to giant MVP trophies
  • 528,000 pounds of paper printed for 100,000 packets and store items
  • 2.25 million total print pieces
  • 20,000 orders placed on site at the stores

“We stretch the idea of what is big in this company,” John said. “We’re on the edge of something gigantic. The way to get big is to stretch yourself to a level where you never saw yourself. Every now and then, you have to look around and realize the direction has changed. We’re at one of those moments. It starts now.”


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Jun

13.11

ATLANTA – The Primerica Convention is back and better than ever, as representatives from all 50 states, Canada and Puerto Rico will pack the Georgia Dome and the Georgia World Congress Center June 15-18.

“It is going to be a great coming together of our business. The past, present and future of our company,” Primerica Co-CEO John Addison said. “It’s going to be unbelievable. The energy level will be amazing.”

The Atlanta Convention & Visitors Bureau stated last week that the Primerica Convention will have a direct economic impact on Atlanta of more than $44 million.

The event will have an even bigger impact on Primerica, as the company unleashes an unprecedented arsenal of new bombshells:

  • TermNow – revolutionary new term life insurance product
  • Managed Accounts – game-changing new securities product
  • Ground-breaking Technology – including a new web-based Life App, Quick Quote, IBA, totally revamped FNA and the new Primerica App
  • New Brochures – including an all-new How Money Works and many more powerful new marketing tools
  • New Videos – including an all-new Freedom Lives Here DVD, plus the “Why Primerica?” compilation, which gives you everything you need to compete
  • Exciting New Primerica Exhibits – featuring the Primerica Opportunity, Communications & Technology, Product Support, Investment & Savings, the Primerica Store and much more
  • Awesome Workshops, Team Breakout Meetings, Next Generation of Leaders & The Future, Leadership Dinner and much more

The all-star speaker line-up for the Georgia Dome is highlighted by the Friday night opening spectacular with Primerica Co-CEO hosts John Addison and Rick Williams, with a special appearance by company founder Art Williams. Primerica President Glenn Williams will host the Saturday morning session, which will also feature many top field leaders. All sessions, including Saturday night’s grand finale, will feature tremendous recognition.

“It’s great to have Primerica back in Atlanta,” said Atlanta Convention & Visitors Bureau CEO William Pate. “We knew financial conventions would be back, once things settled down. Now, we’re happy to see that business segment returning with a long-time customer, Primerica, leading the way.”

The Georgia Dome has hosted everything from the Sugar Bowl to the Super Bowl… Paul McCartney to The Rolling Stones… Wrestlemania to The Olympics… but nothing that will “blow the roof off” like the 2011 Primerica Convention.

[slidepress gallery=’2011convention’]


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Apr

02.11

Ask any Primerica leader why they joined the company and almost all of them will tell you the same thing. They joined Primerica to be free.

Freedom is about having choices. It’s about living life on your own terms, not having salary caps or glass ceilings. At Primerica, freedom is about having the opportunity to create the life you’ve always dreamed about while helping educate Main Street families about their finances.

 


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