Primerica Kicks Off New College Football Campaigns

Primerica is all about teamwork. And as part of Primerica’s growing prominence in our home state of Georgia, we’re teaming up with the University of Georgia for some exciting sponsorships and recognition opportunities this fall.

For the second consecutive season, Primerica is a proud sponsor of the Georgia Bulldogs and the “Team Player of the Week” Award, recognizing student athletes who exemplify what it means to be a Bulldog on and off the field.

The award will be presented on the weekly pre-game broadcasts and the Mark Richt call-in show, in addition to radio ads featuring Primerica Co-CEO John Addison, Primerica-sponsored replays on the scoreboard and a full-page ad in the official game program.

Primerica is also sponsoring Louisiana State University football this season, and our weekly radio ads will feature SNSD Bill Whittle, NSD Collis Temple and NSD Abram Booty, all former LSU Tiger stars. In addition to the “Team Player of the Week” Award, Primerica is also sponsoring the new “LSU Junior Broadcaster” program, which includes an ad in the game program and in-stadium advertising.

Primerica and college football are both about teamwork, winning and being a leader, and we’re proud to be associated with these football programs.

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